November 16th, 2022
It's crazy to think that businesses may not know the basics of web hosting, even in the year 2022. But the fact is that 29% of businesses don't have a website. A website is integral to your online presence. You can use your website as a tool to engage and educate customers. Your website can also enhance brand awareness and will make you a more trustworthy source. Plus, you can convey a personality with your web design.
If you're creating your first business website, web hosting might be confusing. Here are 4 web hosting tips so your efforts will pay off now and in the future.
1. Know Your Design Options
A high-quality website is integral to your business, but web development and design can get expensive. Buying affordable templates can help you cut down on custom design costs. Some web hosts include a web builder so you can put your website design in your own hands, even if you have no web design skills. Remember that your web design should be user-friendly, and the major selling points should be the most visible.
2. Pick a Good Domain Name
There are many reasons why you should focus on your domain name. Your customers will remember a good domain name, so it will be easier to find your website. You should also choose a domain name that's easy to spell, short, and represents your business well.
Ideally, your domain name should be a business name. If that domain name was already taken, you can combine your name with a service. For example, let's say you specialize in drug and alcohol rehab. If your business name's domain name is already taken, you can add "rehab" to the end of your URL.
3. Consider Add-Ons
Many hosting companies will offer add-ons that may or may not be included in your hosting. Common examples include business email and SSL certificates. Most hosting companies also include webmaster tools, but you may still be limited. For example, a web hosting company might offer many performance tools, but you'll need to use third-party marketing tools.
4. CMS Platform
A content management system (CMS) is where you'll post your website content. This is essential for all types of content, such as web copy, product descriptions, and blogs. Some companies offer hosting powered by popular CMS platforms. This is beneficial if you own a company, such as a media business, where you'll post a lot of content. But if you need specialized content for another niche, such as e-commerce, you should find a hosting company that caters to your industry.
Use These Web Hosting Tips
Now that you read these web hosting tips, it's time to find a partner for your business website. We offer multiple hosting services and add-ons, such as a web builder, SSL certificate, and email. We offer a 30-day money-back guarantee and 99.95% uptime guaranteed.
Are you not sure where to start? Look at our small business web hosting plans. You can also connect with us over the phone or by live chat if you need more assistance.