Why VirtueMart For Joomla Is A Good Shopping Solution.

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Why VirtueMart For Joomla is a good shopping solution.

 July 26th, 2019

Since 2004, VirtueMart is one of the best configurable and customizable multi-language eCommerce solutions for Joomla.  It offers thousands of built-in features to create a professional store.  Also, it is easy to use for all types of users – beginner to expert.  VirtueMart is free to download.  Features include:

Multiple Language Support

Customers will feel welcome as they are greeted in their native language.

Nested Categories

Nested categories help your customer get the structure of the shop. Different templates and layouts per category can create various look and feel.

Product Description

The short description gives a fast oversight while browsing the store. A long description is also available for the interested customer on a product details page.

Multiple Media

Multiple media (images, PDFs, videos...) give the customer a proper oversight of the product.

Customer Feedback

The native review and rating system is enhancing the customer experience and gives them a guideline if the product is the right item for them.

Individual Shopping Experience

Shopper groups individualize the shopping experience. It can change the price display/format/calculation for them. For example, B2C customer sees the prices with tax, while B2B customers sees the prices directly without tax. Or returning customers directly get a discount of 5%.

Multiple Currency

Multiple currency allows your customers to view product prices in their own currency and helps to decide faster if the product is in the desired price range.

Checkout As Guest or Create Account

The cart checkout allows you to checkout with or without an account.  Different templates and/or extensions allow for single or multiple page checkout.  The cart can be adjusted to the customers' needs. If the customers come mainly from a default country, it can be pre-filled.  This can also be done automatically by IP with an extension for pocket money.  The shipment and payment methods can have different conditions so that a customer sees only ways that are available for him (by weight, zip, country, currency, payment amount, shopper group, and so on).  Returning customers can, of course, reuse their address. They can also send a product and use as shipment address.

Increase Cross-Selling

Add related categories or products to specific products to suggest to the customer other products. Cross-Selling is an excellent extra service that helps your customer buy a set of items (for example, a printer and the right toner for it) and increases the sales volume of the merchant.

Order Management

Orders are always trackable, regardless of registration.

SEM/SEO Features

The advanced SEM/SEO due to meta tags for categories, products, manufacturers, and media helps the customer to find the wares via search engines. Customers can pass SEF links to friends and can easily find the right tab due to the page titles. They mistype a link or use an outdated link? They will get a friendly fallback page (for example, the regarding category), and the search engines get the 404.

Customize Account Registration

The view, in which the shopper is entering his data, can be easily adjusted to the culture, national laws, or just habits of the targeted audience. For example, pure B2C shops can remove the company field, while others remove the second name field. A pizza service realized with VirtueMart would remove the country/state field and enter already a city as default.

Coupon Codes

Customers like to feel important using a coupon or similar marketing tools.

Product Promotion

Different groups of products like latest, topten, newest, featured give a fast impression and guide the customer to the best offers in the store. All lists are sortable and searchable. Customers can search for products by a specific category, manufacturer, attribute, and of course descriptions.

Additional Features

It is straightforward to add new features to your shop. Hundred of extensions are available to extend and customize your shop.





As you can see from the features listed above, VirtueMart is a powerful eCommerce solution for your Joomla website.  Download and install VirtueMart for your Joomla site today.

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