Digital marketing is highly measurable. Analytics software can track how many visitors a site gets, how long they stay there, where they go, where they came from, and so much more. As a result, digital marketers are able to fine tune their campaigns in unbelievable ways. Here are just a few of the fascinating ways metrics have allowed . . .
Don't underestimate the value of a social media marketing strategy. By engaging consumers online, you can build brand loyalty and generate more brand exposures, which can have a real impact. Here's why you should have a digital marketing agency handle social media management for your brand. Social Media Marketing has Scal . . .
The Internet is complicated. Chances are you're more than aware of that fact, but do you know just how complicated the sprawling network is? Below are a few interesting facts. "A Series of Tubes." U.S. Senator Ted Stevens (R-Alaska) made a speech opposing net neutrality on June 28, 2006. In his orati . . .
Digital marketing agencies have many tactics that can make your site stand out against the 4.49 billion webpages on the Internet. There's social media, PPC services, web design, and all sorts of other digital media tactics. However, there's one form of digital marketing that's often overlooked -- email marketing. Although m . . .
Like most other things, it's possible to improve your digital marketing campaigns if you go back to the basics. Improving the fundamental elements of your digital presence will improve most every other part of your site, help you . . .