If you are an emerging online bushiness or want to get involved in digital media and marketing, you should probably learn about search engine optimization (SEO). After all, it is the secret weapon that can boost a business's online visibility to the point where users can actually find the site. Without search engine optimization, it's very easy . . .
Content marketing has been the king of digital marketing for years. After all, it does generate three times as many leads as traditional outbound marketing, but costs 62% less. However, search engine optimization (SEO) is constantly changing. What worked one day might not work the next. Currently, there are about 4.49 billion web . . .
There's a lot that your digital marketing agency can do for you. Using email marketing, your agency can help you expand your audience, as top performing email campaigns earn one forward for every 21 emails opened. Using mobile optimization, it can bring you more, high-value store traffic as 50% of all mobile searches are conducted in hopes of fi . . .
With 2016 just over the horizon, search engine optimization (SEO) experts are already trying to read their tea leaves and determine the trends that will shape the next year in digital marketing. Here are just a few of the predictions they're making. . . .
It's no secret: email marketing is one of the best digital marketing tactics out there. It yields an average 4,300% return on investment and it's 40 times better at acquiring customers than social media marketing, after all. No wonder why 59% of marketers planned to increase their email marketing budgets this year. What you may n . . .